Kevin M. Kelly

Executive Vice President and Chief Operating Officer

Kevin joined RG+A in April 2015, where he leverages more than 15 years of technology, business operations, and market research experience as the company’s Executive Vice President & Chief Operating Officer. In this role, Kevin drives results for RG+A’s clients by creating seamless flow among the company’s business functions – integrating strategy and planning, business development, customer relationship management, project management and execution, and business operations. Prior to RG+A, Kevin was Executive Vice President & General Manager for HRA – Healthcare Research & Analytics, a healthcare-focused market research firm with deep expertise in the hospital and integrated health space. There, he was the company’s senior-most executive and headed up business development, operations, and research.

Earlier in his career, Kevin was Chief Information Officer for BuzzBack Market Research, a boutique research firm serving the consumer packaged goods sector.  Kevin provided strategic direction for technology — focusing on the company’s unique consumer engagement tools as well as on infrastructure and project management. Kevin leveraged his experience in systems development, vendor relations, and portfolio management to streamline development processes and move products to market faster at lower cost. Kevin’s varied career also includes public-sector technology management as the Chief Information Officer at the National Association of Social Workers and as a technology and project management consultant for the health insurance and retirement benefits business units of the National Rural Electric Cooperative Association, as well as various management roles within the Opinion Research Corporation family of companies. Kevin is a frequent presenter at healthcare industry events, including PMRG and PBIRG, and has been published in Quirk’s Marketing Research Review. He holds a Master of Science degree in Technology Management from The George Washington University and a Master of Fine Arts degree from Westminster Choir College of Rider University.

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